Geschäftsdeutsch (Edition 1.1)

Geschäftsdeutsch introduces the students to the language of business German. It is foremost a language book, with the goal of increasing the students’ knowledge and interest in Germany’s national and global economy. Edition 1.1 includes a number of corrections as well as updates reflecting changes in German business culture. A companion website offers extra detail for all chapters and interactive activities with several audio/video assignments. The website also provides many links—chapter by chapter—for a semester project. Course Instructors: An electronic (PDF) instructor's manual and electronic (PDF) instructor's test bank are available for qualified instructors who have adopted the text for their course. Click here to request the instructor materials.

SKU
27327g

An Introduction to German Business Culture

Franz-Joseph Wehage and Gudrun Clay

2015 - 315 pp. - Imprint: Focus

Grouped product items
Format ISBN Price Qty
Paper 978-1-58510-800-8
$69.95
Instructor Examination (Review) Copy 978-1-58510-800-8
$5.00

Geschäftsdeutsch introduces the students to the language of business German. It is foremost a language book, with the goal of increasing the students’ knowledge and interest in Germany’s national and global economy.

While no one textbook can cover all topics of interest in business German, Geschäftsdeutsch presents the most popular ones and teaches and practices the essential skills necessary for proficiency in the world of German business. Geschäftsdeutsch has been classroom-tested and includes comments and suggestions from students.

Edition 1.1 includes a number of corrections as well as updates reflecting changes in German business culture.

The accompanying website (http://mu-internal.net/~modern/german/busgerm/tableofcontents.pdf) offers extra detail for all chapters and interactive activities with several audio/video assignments. The website also provides many links—chapter by chapter—for a semester project.

 

Instructor Resources:

An electronic (PDF) instructor's manual and electronic (PDF) instructor's test bank are available for qualified instructors who have adopted the text for their course. Click here to request the instructor materials.

 

Features:

  • Web activities include audio/video assignments and immerse the reader in the world of German business culture
  • Reading selections which introduce formalities, procedures, policies, and programs in the German business world and offer authentic texts, such as newspaper articles, graphics, and promotional materials
  • Vocabulary exercises are designed to help students acquire high-frequency vocabulary of German business texts
  • Each chapter includes a section on the cultural information illustrating German attitudes and behavior patterns which is so necessary to know in order to be successful in the German business world
  • Complex grammatical structures are reviewed and practiced in context
  • Activities, designed for pairs and groups, include class reports, text summaries, interviews, role-plays, information gathering and discussions

 

Reviews:

"The explanations are clear and complete. This textbook will meet the objectives of (a) course(s), which prepare(s) students for the Business German Exam of the Goethe Institute.
   "I am particularly pleased to see the addition of Web-based activities."
   —Dr. William E. Petig, Stanford University


". . . a coherent and well-conceptualized sequence … explanations are clear and didactically sound. All chapters contain vocabulary lists with English translations which makes the book even more valuable for American students who are not always skilled in finding their own translations."
   —Sandra L. Summers, Ph.D., University of North Carolina at Chapel Hill

 

About the Authors:

Franz-Joseph Wehage is Professor of German, Muskingum University.

Gudrun Clay is Professor Emerita, Metropolitan State University of Denver.